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With the cold weather hitting and the gift-giving month coming into full swing it's important to think about how to optimize your website/brand/business to suit the customers and users who will visit it in the winter months. Focusing on Christmas…

When doing keyword research, understanding the intent behind the searched keyword can greatly impact the ways you conduct it. There are 3 main intents behind why users will search certain keywords Navigational, Informational and Transactional. Navigational These searches are done…

There is a long checklist of things that you’ll need to do in order to optimise the content on your website for SEO, for the inexperienced it can be a little overwhelming. Here are some things to keep in mind…

Here at DigiBubble as a digital agency we like to think that we are making our clients lives a little easier when it comes to their online marketing. That being a website, Social media platforms and Google Ad's & Analytics.…

Long-tail keywords are longer and more specific than regular and shorter keywords. As a result, these keywords receive less search traffic, but normally have a higher conversion rate due to the fact that they are more specific and will attract…

Throughout 2021 Google has acknowledged that the proliferation of advertising-based tracking on the web has eroded the trust of its users. Google, which earns over 80% of its revenue from advertising, is now saying that it will improve privacy and…