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Latest news from DigiBubble

The latest tips, tricks and news from the DigiBubble team.

Tips For Improving Your Internal Linking Structure

Tips For Improving Your Internal Linking Structure

A good internal linking structure is a key factor Google takes into consideration when ranking your website. This is because Google follows these links to get an understanding of the hierarchy of pages. So when web crawlers (Googlebots) are crawling…

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What is Keyword Density?

Keyword density or Key phrase density is a crucial consideration for search engine optimisation. We wanted to take a moment to look at what keyword density is, and why it is important for your SEO. What is Keyword Density? Keyword…

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The Lettes S E O

How To Optimise Image Alt Text

Adding quality and relevant images to your blogs can attract and keep users’ attention. When doing so, make sure you optimise image alt text as this helps improve the messaging on your page for web crawlers. Additionally, it improves the…

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Laptop displaying generic data use as a visual example of strategy planning for building you brand

What is a Meta Description?

A meta description is a short description of your web pages content that is typically around 150 Characters long. It describes the content of the pages and gives search engines a clear picture of what search terms may be appropriate…

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How to measure Google AdWords performance

When new to AdWords, it can be a little confusing and overwhelming. Trying to understand what you’re supposed to keep track of and what it means can leave you misunderstanding the numbers. In this blog, we’ll give you a few…

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4 Ps of Digital Marketing

The traditional 4 Ps of marketing; price, product, place, promotion are as important now as they were decades ago. However, in a world engulfed with digital marketing and media, there are new fundamentals people need to know in order to…

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